Strut Cards
Widely used in point-of-sale marketing and are a brilliant way to bring attention to a special promotion
Strut Card Printing | Custom Printed Strut Cards
Custom printed A4 and A5 strut cards on 450gsm silk, with optional lamination and high-build spot UV. Order online from 10 to 500 copies, with 3–4 working day turnaround and UK-wide delivery.
Most counter promotions fail for a simple reason: the sign won't stay upright. A card propped against the till or curling at the corners has stopped working by mid-afternoon.
Strut card printing solves that. Each card has a support strut on the back, so it stands on a counter, shelf, bar or window ledge without a holder or clip. Choose A4 or A5 on 450gsm silk board, add gloss, matt or soft-touch lamination or high-build spot UV, and order your printed strut cards online in quantities from 10 to 500. Upload your PDF now or send it after checkout; the price updates as you select each option.
Printed Strut Cards at a Glance: Sizes, Stock and Options
| Option | What you can order |
| Finished size | A4 (210 × 297mm) or A5 (148 × 210mm) |
| Stock | 450gsm silk |
| Print | Single sided |
| Lamination | None, gloss, matt or soft-touch (both sides) |
| Spot UV | None, or single-sided high-build spot UV |
| Quantities | 10, 25, 50, 75, 100, 200, 300, 400 or 500 |
| Turnaround | 3–4 working days |
| Artwork | PDF upload, or a link to send it after checkout |
| Pricing | Live price updates as you select size, finish and quantity; prices shown plus VAT |
At 450gsm, the board is far heavier than flyer or poster paper, which is what lets a strut card hold its shape on a busy counter. The silk surface sits between gloss and matt: smooth enough for crisp type and clean photography, without the heavy shine that makes some cards hard to read under shop lighting.
A4 or A5 Strut Cards: Choosing the Size for the Spot
Decide size by the surface, not the message. Measure the space the card will occupy, and remember it needs room behind it for the strut as well as height in front.
A4 Strut Cards for Counters, Bars and Windows
A4 strut cards are the larger option when a promotion needs to be read from a step or two away: a café counter, a bar top, a reception desk, the inside of a shop window. There's room for a headline, a supporting line, a price and a logo without crowding. In hospitality, A4 printed strut cards carry daily specials and drinks promotions that change faster than the main menu, and pairing them with your A4 menus keeps typefaces and colours consistent from counter to table.
A5 Strut Cards for Tills, Shelves and Tight Spaces
A5 strut cards suit tills, shelves and pharmacy or beauty counters, where every centimetre is shared. Because they're read up close, an A5 card works best carrying one idea: one offer, one price, one reason to act. They're also the practical way to repeat a promotion at several points in one store without crowding out the products they're meant to sell.
Custom Printed Strut Cards for Your Brand
Every order is printed from your own artwork, so custom strut cards carry your logo, brand colours and the exact message you want to run: a promotion, a price, a launch or a seasonal offer. Retailers use branded strut cards to keep one campaign identical at every till point and in every store; hospitality venues use them to introduce a new dish or drinks offer in the same look as their menus.
Upload a print-ready PDF when you order, or choose Send It Later and supply it through the link we give you after checkout. The same file runs across every copy in the order, which is what keeps a multi-location rollout consistent, whether you order 10 cards for a trial or 500 for a chain.
Laminated and Spot UV Strut Cards: Which Finish Earns Its Cost
Strut cards get handled, wiped and knocked over. The finish decides how they still look a few weeks in.
| Finish | Look and feel | Best suited to |
| No lamination | Natural silk surface, lowest cost | Short campaigns, frequently changing prices |
| Gloss lamination | Richer colour, reflective | Food and product photography, bold brand colours |
| Matt lamination | Low glare, understated | Text-led cards under bright shop or bar lighting |
| Soft-touch lamination | Velvety, premium handle | Beauty, boutique, hotel and gift retail |
| High-build spot UV | Raised gloss on selected areas | Logos or key words you want noticed |
Because lamination covers both sides, it protects the front and the strut side from splashes and fingermarks, and can make the card feel firmer in the hand. Spot UV tends to stand out most against a matt or soft-touch base. Use it sparingly: a logo or headline, not the whole card.
Promotional and POS Strut Cards for Retail and Hospitality
Strut cards sit where buying decisions happen, which makes them the natural format for short-run point-of-sale promotions:
- Promotions and price changes on shelves, display tables and beside the till
- Product launches and new ranges that need to be noticed from the first day
- Seasonal offers for Christmas, summer and sale periods
- Specials and set menus on café counters, bar tops and hotel receptions
- Limited-time campaigns where permanent signage isn't worth the cost
Salons, pharmacies, estate agents and gyms use them the same way for service offers and reception notices. For coordinated counter and table print, browse the full menu and hospitality printing range, and if you're writing specials, our guide to designing menus that sell more food covers wording that persuades without crowding.
Strut Cards vs Table Talkers vs Tent Cards
If the message only needs to face one direction, towards a queue, a doorway or a shopper at a shelf, a strut card is the most efficient option. When a promotion sits in the middle of a dining table and must be read from both sides, folded tent cards are the better fit, and for promotions built around restaurant and café tables, look at our table talkers. Many venues use all three in one campaign, printed from the same artwork so the offer looks identical wherever a customer meets it.
Strut Card Printing Prices and Order Quantities
Strut card printing prices depend on four choices: size, lamination, spot UV and quantity. The price on this page recalculates as you select each option and is displayed plus VAT, so you know the cost before you add to cart. Ten copies is enough to trial a promotion in one location; larger runs typically bring the cost per card down and suit multi-site campaigns or promotions running for several weeks. Need more than 500? Get in touch before ordering.
Artwork Requirements for Strut Card Printing
Most reprints trace back to the artwork file, not the press. Before you upload:
- Set the document to A4 or A5 with 3mm bleed on every edge.
- Keep text and logos comfortably inside the trim line.
- Use CMYK colour, with images at 300dpi at final size.
- Embed or outline every font and save as a PDF, the only file type accepted.
- Proofread prices, dates and offer terms. A wrong price repeated across 200 cards is an expensive typo.
Not ready? Choose "Send It Later" and we'll give you a link to supply artwork after checkout.
Turnaround and UK Delivery for Printed Strut Cards
Standard turnaround is 3–4 working days, and from our base in Croydon we deliver across London and the rest of the UK. If a promotion launches on a Monday, order the week before and allow for delivery as well as production. Late artwork misses more deadlines than printing does, so uploading at checkout is the simplest way to protect your launch date.
Questions About Ordering Strut Cards
What is a strut card?
A strut card is a printed display card with a support strut on the back, so it stands upright on a counter, shelf, bar or window ledge without a separate holder. Businesses use them for point-of-sale promotions, pricing, specials and announcements wherever customers are already looking.
What sizes and stock are your strut cards printed on?
Our strut cards come in A4 (210 × 297mm) and A5 (148 × 210mm), both on 450gsm silk board. A4 suits counters, bars and windows read from a short distance; A5 fits tills, shelves and smaller counters where space is limited.
Can I order laminated or spot UV strut cards?
Yes. Choose no lamination, or gloss, matt or soft-touch lamination applied to both sides. High-build spot UV adds raised gloss to a logo or headline on the printed side, and tends to stand out most against a matt or soft-touch finish.
How much does strut card printing cost?
Price depends on size, finish, spot UV and quantity, and recalculates live on this page as you choose each option, shown plus VAT. You can order from 10 to 500 copies, and larger quantities typically reduce the cost per card.
Can I order strut cards online?
Yes. Choose A4 or A5, select your finish and quantity, upload your print-ready PDF or choose Send It Later, then add the order to your basket. The price updates as you change each option, so you see the full cost, plus VAT, before checkout.
How long does strut card printing take?
Standard turnaround is 3–4 working days, with delivery time on top. Upload print-ready artwork at checkout rather than sending it later, and order at least a week before the promotion needs to be on the counter.
Are strut cards printed on both sides?
No. Our strut cards are printed single sided, because the reverse carries the strut and faces away from customers. If a promotion needs to be read from both sides of a table, tent cards are the better choice.
Do you deliver strut cards across the UK?
Yes. We're based in Croydon and deliver printed strut cards across London and the rest of the UK.
Order Custom Strut Cards Online
Choose A4 or A5, select your finish and quantity, upload your artwork or send it after checkout, and order your printed strut cards online. For larger campaigns or quantities above 500, contact us before ordering. If the same campaign also needs flyers, posters or leaflets, the wider marketing materials range lets you match the artwork across every piece.
Strut Card Dp
Downloads / Resources
| File | Size | Download | ||
|---|---|---|---|---|
| Strut Card Templates - A4 | 6.9mb | |||
| Strut Card Templates - A5 | 6.0mb | |||